izziizzi is a homeware brand based in Bussey Building run by founder and designer, Isabel Ford.

After working in the fashion industry creating print design for companies such as Anthropologie, Alice & Olivia and Nike amongst many others, she has since returned to her first love, interiors.

Inspired by the vibrant, eclectic décor of her childhood home and family’s antique shop, Isabel’s designs reimagine antique, woven textiles. Their bold, colourful patterns offer a contemporary twist on the best of traditional design.

izziizzi designs evoke the textural splendour of artisanal rugs, with their rich palette and standalone presence, the collection suits traditional and contemporary interiors alike.

Isabel shares a studio with Laura Jobling, print designer, and Jess Howell who runs Rumble Cards, a greeting card company.